Marketing

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The right marketing plan can have a significant effect (positive) on the final sales price of your home. Over the years, we have devised a strategic marketing-plans with key aspects that have proven quite effective for our clients.


We work closely with our marketing team to craft a message that highlights all of the best features of your home and the neighborhood. Unlike most other Realtors®, Sandee and I employ local experts along with marketing specialists who help us to present your property in its best light, in print, on-line and on social media. Our Virtual tours (on your property specific web site) are terrific!

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ONLINE / SOCIAL MEDIA
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LISTING FEEDS
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PROPERTY WEBSITE
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3D VIRTUAL TOURS AND FLOOR PLANS
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BROCHURES / FLYERS
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PHOTOGRAPHY
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DIRECT MAIL / POSTCARDS

ONLINE / SOCIAL MEDIA

Digital media exposes your home to buyers who have expressed an interest in your neighborhood, town or school district. Whether potential buyers live across the globe, country or in your neighborhood, our digital advertising campaigns will put your home in front of our target audience. In addition to the free online marketing through the MLS and other related web sites, we add in campaigns on Facebook and Instagram to bring even more attention to your property.

LISTING FEEDS

All of our listings are marketed on the most highly trafficked real Estate search engines, amplifying your home’s exposure across dozens of platforms with millions of daily viewers.

PROPERTY WEBSITE

All of the properties we market receive a custom website featuring a gallery of professional photographs, detailed property description and virtual tour. The web address is prominently displayed on all marketing materials, giving potential buyers easy access to the site.

3D VIRTUAL TOURS AND FLOOR PLANS

Some properties benefit greatly from 3D Floor plans and Tours. When this is needed, we provide this service through our Tour provider: TourFactory

BROCHURES / FLYERS

Our property Brochures and Flyers are customized for your home. Beautifully
designed to showcase your home’s most impressive features through high quality professional photography, property descriptions and floor plans. The brochure will certainly make buyers remember your home...critical since many buyers say that homes they have seen ...”just seem to blend together”...after looking at a few in one day.

PHOTOGRAPHY

All of our listings are photographed by professionals who specialize in residential photography. The photographers we use are far more experienced, and therefore more expensive than other options on the market. Based on our experience, the quality of the photography has a profound impact on the quality of the rest of the marketing material that we use on every home. As with all of the marketing, we take car of the cost of the photography.

DIRECT MAIL / POSTCARDS

Because your neighbors are frequently a great resource for selling a home, we create a Direct Mail campaign that showcases your homes best features with beautiful photography.

OPEN HOUSES

We aggressively promote your Open Houses through e-blasts, social media campaigns, postcard mailers, and in website /MLS ads. We have found that the large attendance we get at the open houses creates a level of excitement and often contributes to the high number of offers that come in. Busy open houses make potential buyers feel like the home is more desirable. This contributes directly to our strong sales statistics.

Work With Rick

Rick has decades of experience and is involved on the Local, State, and National Levels of Organized Real Estate. This commitment gives him additional expertise and information that other Agents typically do not have. Contact Rick today.

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Contact Details

RICK SMITH | CA DRE# 00907087

Phone

(408) 482-0539

Email

[email protected]

Address

16780 A Lark Ave. Los Gatos, CA 95032

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